The new pre-marketing rules in the EU went live yesterday, 2nd August 2021. The changes aim to harmonise current national regulatory approaches for pre-marketing whilst bringing improved cost efficiencies and transparency.

A uniform definition of pre-marketing has been introduced and compliance with the rules will affect all promotion of investment ideas or existing fund structures. All asset managers must adapt to the new requirements and put appropriate protocols in place.

To find out more read our Regulatory Update, view our Pre-marketing webinar or contact your Carne Relationship Manager or a member of the Carne team below to discuss the benefits of Pre-Marketing.